Before it was a book…



…it was a blog.

Well, to be precise, I was in the middle of writing the book when I came up with the idea for the blog. If Lunatic Engine was a good name for a book, why wouldn’t it be a good name for a blog? And what better tagline then “what’s driving your creativity?”

I don’t know about you, but my creativity doesn’t simply happen in a vacuum. I need to feed my imagination in order to be imaginative. I need to experience creation to create. So I consume a lot of creative things, all the things, books, music, movies, games, stuff. I love gathering recommendations from people. exploring new things and sharing in turn.

<p value="<amp-fit-text layout="fixed-height" min-font-size="6" max-font-size="72" height="80">I graduated university just as the internet was becoming a thing. It was an exciting time and I jumped in with both feet. I built websites with raw html. I made background banners using Corel Draw. I was a Geocities Volunteer Community Leader. Heady days. I graduated university just as the internet was becoming a thing. It was an exciting time and I jumped in with both feet. I built websites with raw html. I made background banners using Corel Draw. I was a Geocities Volunteer Community Leader. Heady days.

You know the rest of the story: AOL to Yahoo to MySpace to Google to YouTube to Facebook and Twitter and suddenly someone else, some accretion of algorithms, had control of the connections, the web of interactions, the surprises, the discovery, the unknown. Their platforms became the only platforms with the prime directive to monetize our attention – creativity servicing profit motive. Long-form exploration was replaced with character counts and sound bites.

But the internet is a big universe and there are still a few places, a few tools, that offer some of the freedom of the early days – this platform, WordPress, for one. And so I started a blog to share stuff I like, maybe make some connections, find some surprises. Yes, there are still ads. Yes, Facebook is still a most powerful and effective marketing tool in many different ways. But there is still here.

In between all of this, I finished the book, submitted it to a number of publishers, and finally found a home with Turnstone Press. With its publication in April 2020, I’m hitting the reset button on this blog. The site has been redesigned to more explicitly support the book while still sharing the fuel of what is good on the internet, creative, engaging, surprising, new, old, good, true.

LunaticEngine: the image is simple, the metaphor fundamental. What’s driving your creativity?

Oh, and if you’re interested in my original photography and design content, come visit me over at my companion site paulpearson.ca

And finally, I’d like to draw your attention to a recent music video could serve as a decent theme song for this blog – for now 😉

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